Add-ons are a simple way to boost your average order value and give customers more choices. Whether they’re dining in, ordering takeaway, or using your catering service, here’s how you can improve your menu add-ons to increase sales.

1. Offer Relevant Add-Ons for Each Service Type

Tailor your add-ons based on the type of order. For dine-in or QR Order & Pay, offer side dishes or extra toppings. For takeaway and delivery, suggest items that travel well, like drinks or desserts. For catering, create bulk add-on options such as extra platters or utensils.

Why it works: Customising add-ons for each service type improves the customer experience and increases your chances of upselling.

2. Suggest Add-Ons at the Right Time

When customers are placing an order, suggest add-ons right before they finalise it. This can be done automatically through your online system, prompting guests to add sides, drinks, or desserts with a single click.

Why it works: Timing is key. Suggesting add-ons before checkout encourages customers to expand their order without feeling overwhelmed.

3. Personalise Add-Ons for Dietary Preferences

Offer add-ons that cater to dietary preferences, such as vegan sauces or gluten-free bread. This makes your menu more accessible and encourages guests to add something extra to suit their needs.

Why it works: Personalising options based on dietary preferences creates inclusivity, making it easier for customers to find exactly what they want.

4. Create Limited-Time Add-On Offers

Introduce seasonal or limited-time add-ons, like a festive dessert or a special dipping sauce. Promoting these as add-ons during holidays or events drives urgency and encourages customers to take advantage of the offer.

Why it works: Limited-time offers create excitement and urgency, encouraging customers to try something new and boost their order total.

5. Make Add-Ons Easy to Understand

Ensure your add-ons are clearly labelled with a short description that explains what the customer is getting. If you offer extra toppings or sides, mention portion sizes and the impact on the meal.

Why it works: Clear descriptions reduce confusion, making customers more likely to opt for an add-on when they know exactly what they’re getting.

By improving your restaurant’s menu add-ons and offering them at the right moment, you increase both customer satisfaction and revenue. Using a reliable system like storekit’s online ordering platform allows you to suggest add-ons seamlessly, boosting your sales across dine-in, takeaway, delivery, and catering.

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