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Manjaros, the 15-site franchised QSR chain joined storekit to give their customers a seamless direct online ordering experience for pickup, delivery and dine-in QR code order & pay.
Serving with 6,000+ stores worldwide.
In 2013, the first Manjaros restaurant was opened in Middlesbrough. Their unique African and Caribbean flavours combined with a community focus were an instant hit with the locals, and the brand quickly became one to watch in Northern England. Within just ten years, Manjaros has grown to 15 franchised sites across the UK, and is a household favourite for many celebrities, such as Tyson Fury.
Challenge
Customers demand that the direct ordering experience is quicker and easier than ordering through a marketplace app.
Solution
Despite being locally famous, Manjaros were reliant on marketplace platforms to accept online orders. Saman was tasked with finding a solution that would not only allow them to take online order direct for a fair price, but also a system that their customers would prefer to use over a marketplace app. This placed user experience (UX) at the heart of their search. Not just look & feel, but speed too. No app download. No account creation. No delays. A seamless experience would mean more customers, ordering more food, more often.
Results
100% direct online orders in Express stores, 35% direct online orders for pickup in marketplace stores - with £7.60 saved per direct order in commission fees.
Seamlessly integrate storekit's all-in-one takeaway and online ordering system into your operations via 7000+ integrations & partnerships with top hospitality solutions.
storekit, Pill Box Studios, PB301, 115 Coventry Road
E2 6GG, London
