Bulk Import Discounts

Bulk import lets you upload multiple discount codes at once using a CSV file. Save time when creating large batches of discounts for promotions, partnerships, or events.

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When to Use Bulk Import

• Unique single-use codes - Generate individual codes for a marketing campaign
• Event-specific promotions - Create codes for attendees or participants
• Partner deals - Set up unique codes for each partner or influencer
• Loyalty rewards - Distribute personalised discount codes to loyal customers

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Importing Discounts

1. Go to Marketing → Discounts in the sidebar
2. Click Import — this opens the Import discounts from a spreadsheet page
3. Optionally start from a template with Download Excel file or Download CSV file
4. Click Import again — the button on this page opens the file picker — then upload your CSV or Excel file
5. Match each column in your file to a field, fix any rows the importer flags as invalid, and confirm

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CSV Columns

Each row creates one discount code. These are the only fields the importer accepts — anything else in your file is ignored.

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What Import Cannot Set

The importer only covers the fields listed above. It cannot create:

• Product restrictions — the Manage Restrictions → Products selection
• Category restrictions — the Manage Restrictions → Categories selection
• Maximum discount amount — the cap on a percentage discount’s cash value
• Per-customer redemptions — the importer has no column for it, so imported codes only get a total Usage limit
• Auto apply discounts

So a promotion that gives one named product away free — which needs a product restriction, and a Maximum discount amount to stop paid modifier extras being free too — has to be created by hand for each code. See Give one product away free with a code.

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Use Cases

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Marketing Campaign

Create hundreds of unique single-use codes (e.g., SUMMER001, SUMMER002) for a marketing email campaign. Each recipient gets their own code, allowing you to track which customers redeem the offer.

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Influencer Partnerships

Generate unique codes for each influencer (e.g., CHEF-ANNA, CHEF-JAMES) to track which partnerships drive the most orders and revenue.

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Event Promotions

Create a batch of codes for an event or sponsorship, giving each attendee a unique discount to use after the event.