Redemption Limit Types
| Limit | What It Controls | Example |
|---|---|---|
| Total redemptions | Maximum uses across all customers | First 100 customers only |
| Per-customer limit | Maximum uses per individual customer | Once per customer |
Configuring Redemption Limits
- Go to Discounts in the sidebar
- Click Add Discount or edit an existing discount
- In the Usage Limits section, set the desired limits
- Click Save
Total Redemptions
Set a maximum number of times the discount can be used across all customers. Once the limit is reached, the discount can no longer be applied. Use cases:- Limited offers - “First 50 orders get 20% off”
- Budget control - Cap the total number of discounted orders
- Scarcity promotions - Create urgency with limited availability
Per-Customer Limit
Set a maximum number of times each individual customer can use the discount. This prevents a single customer from using the same discount repeatedly. Use cases:- One-time welcome offers - £5 off your first order (limit: 1 per customer)
- Monthly rewards - Use up to 3 times per customer
- Fair usage - Prevent abuse of generous discounts
Combining Both Limits
You can set both limits together for precise control. Example: A discount with 200 total redemptions and a per-customer limit of 2 means the discount can be used up to 200 times in total, but each customer can only use it twice.Combining with Other Settings
- Availability limits - Restrict to specific days, hours, and order types
- Scheduling - Set a date range for the discount
- Minimum spend - Require a minimum order value