Documentation Index Fetch the complete documentation index at: https://storekit.com/docs/llms.txt
Use this file to discover all available pages before exploring further.
Acteol (an Access company) is a hospitality CRM platform for guest data management and marketing automation. The storekit integration syncs customer and order data to build comprehensive guest profiles.
Setup
Contact your Acteol account manager to enable the storekit integration
Obtain your Acteol API credentials
In storekit, go to Settings → Integrations
Enter your Acteol credentials
Save changes
Synced Data
When a customer places an order, the following data is sent to Acteol:
Guest Profile
Field Acteol Field Email emailFirst name firstNameLast name lastNamePhone mobileMarketing consent optIn
Transaction Data
Field Description transactionIdOrder ID transactionDateOrder date and time transactionValueOrder total transactionTypeDelivery / Pickup / Dine-in locationIdStore ID locationNameStore name
Order Items
Field Description productNameItem name productCategoryCategory name quantityQuantity ordered priceItem price
Customer Metrics
Metric Description lifetimeValueTotal spend across all orders orderCountNumber of orders placed averageOrderValueAverage transaction value firstTransactionFirst order date lastTransactionMost recent order date
Profile Matching
Acteol matches storekit customers with existing profiles using:
Email address (primary match)
Phone number (secondary match)
This creates a unified view across all your customer touchpoints.
Use Cases
Single Customer View
Combine data from multiple sources:
Online orders (storekit)
In-venue POS transactions
Reservations
WiFi logins
Loyalty programme
RFM Segmentation
Segment customers by Recency, Frequency, and Monetary value:
Segment Criteria Champions Recent, frequent, high spend Loyal Frequent, good spend At Risk Previously frequent, now lapsed Lost Long time since last order
Automated Campaigns
Set up triggered marketing:
Welcome series for new customers
Birthday offers
Anniversary of first order
Win-back for lapsed customers
VIP recognition for top spenders
Cross-Channel Attribution
Track customer journey across channels:
First discovered via social media
Signed up through WiFi
First order via storekit
Became regular customer
Reporting
Access combined reporting in Acteol:
Customer acquisition by source
Lifetime value by channel
Campaign performance
Location comparisons
Customer Data View and export customer data
Customer Feedback Collect customer reviews