Marketing Reports use browser tracking and may differ slightly from other storekit reports. Ad blockers and private browsing can prevent some activity from being recorded.
Overview
The top of the report shows the main performance metrics for the selected date range.
Use the date selector in the top-right to change the reporting period or compare it with the previous period.
Guest Trends
Guest Trends shows the number of guests visiting your storefront over time. The chart also compares activity with the previous period and shows the number of guests currently online.Traffic Sources
Traffic Sources shows where storefront visits came from.
The Source Breakdown shows guests, sessions, revenue, and conversion rate for each source.
Device Type
Device Type shows the devices used to access your storefront, such as desktop or mobile.Conversion Funnel
The Conversion Funnel shows how guests move through the ordering journey:- Menu Loaded
- Viewed Product
- Added to Cart
- Checkout
- Order Completed
Product Performance
Product Performance shows engagement with individual menu products.Search Queries
Search Queries shows the terms guests searched for on your menu during the selected period. If no searches were recorded, this section will be empty.Peak Hours
Peak Hours shows storefront sessions by day and time. Darker areas of the heatmap indicate periods with more sessions.Live Activity
The Live section shows storefront activity from the last five minutes. Activity can be filtered by:- Orders
- Cart
- Browsing
- Search